The challenge was multi-faceted: Create a warm, appealing brochure that incorporated newly refreshed brand guidelines, presented MetroHealth Cancer Center’s significant expertise and capabilities, reinforced its commitment to the Northeast Ohio community, and, importantly, reassured those with a cancer diagnosis that caring for them was of utmost concern to MetroHealth Cancer Center clinicians and staff.
Because A.M. Design Group, acting as project managers, maintains strong relationships with a roster of seasoned partners, providing just the right copywriter for the project was quickly handled. Following client interviews and background material review, the writer delivered a draft that required only minimal changes. Copy was then dropped into the new design format to create a 12-page piece that met all objectives. So pleased was the client with the outcome that A.M. Design Group has since been tapped for a number of other MetroHealth projects.
Whether your next communications challenge is design-focused, only, or requires complementing creative services, we’re ready to help. Just give us a call!