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Compelling Design is a monthly news brief featuring A.M. Design Group’s creative work and industry insights. If you are interested in seeing our latest and greatest work, sign up below.


Parker dissolve video animation presentation

Animation Accelerates Understanding

Parker Hannifin
May 9, 2019

Marketing pros know: companies have just seconds to make an impact at distraction-filled trade shows. That’s the conundrum Parker faced when seeking ways to explain a complex technology, quickly and clearly. The video animation experts at A.M. Design Group offered a solution. The goal was demonstrating how Parker’s frac ball sealers for oil and gas… Read More

Lokring website sales tool on laptop

Powerful Digital Sales Tool

LOKRING® Technology, LLC
May 9, 2019

Creating connections doesn’t only define what LOKRING Technology does – it also describes what the company, which designs and manufactures fluid and gas transfer connectors, sought in a website. LOKRING tapped A.M. Design Group’s digital team to build a sales tool that would link visitors to distributor info and to a third-party online catalog, all… Read More

Scientists viewing Borchers explainer video on iPad

Compelling Product Explainer Video

May 9, 2019

Borchers produces additives that enhance application, performance and aesthetic properties of coatings, paints and inks. The company’s marketing pros knew that explainer videos were a great way to present product advantages, so they turned to the creative team at A.M. Design Group to develop just the right perspective. Working under the client’s direction, A.M. Design… Read More

Website for Northwestern's TMR Nerve training course.

A Campaign Built on Trust

Northwestern University
March 21, 2019

We were deeply appreciative when our Cleveland-based client, Checkpoint Surgical, referred us to Chicago’s Northwestern University to assist in promoting its Targeted Muscle Reinnervation (TMR) surgical symposium. The innovative procedure reassigns nerves in an amputee, reducing pain and allowing more intuitive control of a new prosthesis. While Northwestern’s initial request was a website for the… Read More

First Federal Lakewood environmental display in Dave's Supermarket.

What’s Behind That Wall?

First Federal Lakewood
March 21, 2019

Not all communications projects rely on brochures or websites to deliver important messaging. Sometimes, it’s a much bigger deal – so to speak – as it was for our client, First Federal Lakewood. When construction of its newest branch, inside Dave’s Supermarket in Cleveland’s Midtown, was still ongoing following the store’s opening, the FFL marketing… Read More

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